Keep up-to-date with the latest news from the Woolmark Performance Challenge. Read about previous winners, finalists and judges of the challenge.
2023 Woolmark Performance Challenge
From Merino wool blended with marine waste to Merino wool/rubber blended materials, glucose-releasing technology and more, this year’s Woolmark Performance Challenge finalists drive fresh applications of Merino wool for the Luna Rossa Prada Pirelli sailing team.
Behind the Scenes of the Winning University of the WPC Institution Award
In recognition of the contribution of educational institutions to the Woolmark Performance Challenge, each year the Woolmark Performance Challenge Institution Award – a cash prize of €10,000 – is presented to the university judged to have the highest number of quality entries overall. This year’s WPC Institution Award recipient provided exceptional opportunities and support to students, culminating in the largest number of high-quality wool performance wear innovations.
INNOVATIONS AND WINNERS
The Woolmark Company and Salomon have announced the prize winners and innovative finalist concepts for the Woolmark Performance Challenge 2022. The foremost ideas platform for the sports and performance market, the Woolmark Performance Challenge combines innovative design and Merino wool for creative solutions for performance wear.
Latest News
WOOLMARK PERFORMANCE CHALLENGE 2021
The Woolmark Performance Challenge 2021 partnered with Swiss brand On for a running category brief, and Italian brand SALEWA for a ski/mountain category brief. Over 410 students from 137 universities across 24 countries submitted innovation concepts. We’re now pleased to announce our 12 finalists.
Latest News
WOOLMARK PERFORMANCE CHALLENGE 2020
The Woolmark Performance Challenge 2020 brief invited participants to consider ocean racing and this often harsh and demanding landscape as the catalyst of their design process. The brief also centred on how product designers can contribute to the long-term health of the planet, designing performance garments with consideration for the outdoor environments in which they are created to be.
PREVIOUS PARTICIPANTS
MEET THE 2018 AND 2019 FINALISTS
The Woolmark Performance Challenge launched in 2018, in partnership with leading sportswear brand adidas, inviting students attending universities across North America and Europe to participate. More than 500 students from 58 universities registered to take part in the inaugural challenge. The second edition - also run in partnership with adidas - saw the challenge expand to global entry, attracting over 1000 registrations. Each year 10 finalists were chosen to progress to the final judging phase.
